"We are here to listen and work together with you, to make the dream come true."
Why do we love helping you?
We understand and have been through the challenges that come with starting a new business. Our strong belief in the power of ideas helps to work with every idea that our clients bring to us. We believe Ideas and dreams are the engines that drive Making an impact on people’s lives in meaningful ways.
Resources such as finance and even time can be very scarce limited when trying to juggle between, life and following our dreams. PhilBranding was convinced to be the helping hand in these specific conditions. We believe in motivating and guiding you during the conception of your business. We will be the midwife to your idea, helping you to push until its birth in the business world.
For the past decade, we have helped individuals and startups to create products and services that connect with their clients/consumers effectively. This has held us to perfect our Process and managed to condense it into the four steps below. These steps build the Framework which guides us through every project we handle, from Brand Strategy, UX/UI Design, Print/Digital Design or Website Design and Development.
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The discovery phase encompasses extensive research about the area or domain of the project. For example, if one of our clients want to go into selling lemonade via a stand, we will do a research about the history, the competitors, existing markets, what is or not currently working, existing position, weaknesses and strengths, vision of the originator of the idea, the mission, and the goals.
One we have gathered the basic information about the domain and the fully understanding the problem, we then start defining aspects of the Brand, whether existing or not. This covers areas such as the Brand (Positing, Promise, Culture, Voice, Impact).
In the design phase, we start by brainstorming possible ideas creatively that answer or solves the problem or requirements. After gathering the possible solutions, we then downsize them to only three best options that we deem the best. We will test the solutions with a possible application or target market. We will also do a recap of what the initial problem was and how we got to this solution. The client is part of this overall process, providing us with feedback and key information when required.
This phase encompasses the release of the final solution or files that are ready to use. If it is a logo, we provide all the file formats and the color codes and guides depending on the package the client chooses. If it is a website, this means all the code that can be hosted. If it is an app or software, it means the codes our the UX/UI-Design files. If it is an Advertising or Marketing strategy, it means the Brand Strategy blueprint document that details all the necessary and agreed upon relevant information.